ABSTRACT
Communication is an indispensable element of efficient functioning of every enterprise. The goal of effective communication is to ensure that every person within the company receives reliable and complete information at the right time. Unfortunately, it often happens that the communication process is underrated in some enterprises. That is a big mistake since it is communication that facilitates an effective transfer of goals as well as motivation. The lack of communication is one of the most serious obstacles on the way to effective business management. Caring for proper communication within the company is the simplest method for achieving success. The purpose of the article is to present the role of communication within an enterprise. The article ends with conclusions supported by research results concerning the importance of internal communication.
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